Recent media reports are spinning a yarn tale over the effect of the downturn on the shipping industry here in the Fragrant Harbour. Some are weighed down by charter chains, but no shipping firm has yet got into serious financial trouble (unlike some from Asia's second world city). Having started as a shipping and export firm, the Noble House knows the business back to front, although this forms a much smaller part of the company these days. Having always owned and used its own ships it is still sailing through the storm as Mr Howse has testified on the BBC (a slight lapse in memory for names can be forgiven!) while others are drifting towards the rocks and reefs. So for secure shipping through the financial turmoil, you can still be sure of the Noble House.